Ingredient Spotlight: Vitamin E

Nourish, soften & repair you skin with our favorite ingredient. Vitamin E is a powerful antioxidant that provides a shield of hydration.

  • Best Seller
    Très Translucent

    Soft Focus

    Pressed Setting Powder
  • $61 Value
    Très Translucent

    Soft Focus Set

    Setting Powder & Brush
  • Best Seller
    A person with short hair and freckles uses a concealer brush to apply dots of Jouer Cosmetics' Essential Liquid Concealer, which is paraben-free, under their eyes and on their chin. The background is plain and neutral-colored.
    A close-up view of a person with short, dark hair, straight bangs, and brown eyes. The individual has a neutral expression, with minimal makeup applied using the Jouer Cosmetics Essential Liquid Concealer brush, highlighting natural skin texture and features. The background is a plain, light beige color.
    A close-up of a person with light skin, blue eyes, and freckles applying spots of Jouer Cosmetics' Essential Liquid Concealer under their left eye and on the left side of their face. They have natural-looking makeup, pink lips, and are wearing a small hoop earring.
    A woman with long brown hair and fair skin is looking down and slightly smiling. She is wearing small, gold hoop earrings and has minimal makeup, giving her a natural look that was likely achieved with Jouer Cosmetics' *Essential Liquid Concealer*. Her smooth skin has a slight glow against the beige background.
    A close-up of a person with fair skin and brown hair, displaying a neutral expression. Small dabs of Jouer Cosmetics' *Essential Liquid Concealer are on their forehead, under their eyes, and on their cheeks, presumably in the process of being blended with a concealer brush. The background is plain cream.
    Close-up of a person with light skin, straight dark brown hair, and brown eyes. They have a neutral expression, slightly smiling, showing smooth skin with minimal makeup applied using Jouer Cosmetics' *Essential Liquid Concealer*. Their light pink lip color is complemented by vegan and paraben-free products against the plain beige background.
    A person with deep brown skin and curly hair is shown up-close with natural makeup. Several swatches of Jouer Cosmetics' *Essential Liquid Concealer, which is paraben-free and slightly lighter than their skin tone, are applied to their cheek using a concealer brush. The person has a neutral expression.
    Close-up image of a person with a warm brown complexion, curly hair, and subtle makeup, using an *Essential Liquid Concealer* brush by Jouer Cosmetics to achieve natural eyebrows, light pink blush, and light pink lipstick. The individual has a small nose piercing on their left nostril and a serene, gentle expression.
    A person with dark skin and short blonde hair applies several dots of *Essential Liquid Concealer from Jouer Cosmetics on their cheeks and chin using a vegan concealer brush. The background is beige.
    Close-up of a person with short, light-colored hair and a smooth complexion, looking directly at the camera. Their impeccably even skin speaks volumes about the effectiveness of Jouer Cosmetics' *Essential Liquid Concealer*, which boasts a paraben-free formula. The background is a plain, neutral beige color.
    A person with light skin and freckles looks into the distance while applying several dots of Jouer Cosmetics' *Essential Liquid Concealer* under their eye on their left cheek. They have long, reddish-brown hair and a nose piercing, using a concealer brush in front of a neutral background.
    Close-up of a woman with light skin, blue eyes, and freckles, looking slightly to the side and smiling softly. She has long auburn hair, a nose ring, and is wearing light makeup featuring Jouer Cosmetics' Essential Liquid Concealer for a paraben-free natural look. The background is a neutral beige color.
    A woman with light skin and straight, light brown hair is shown with dots of Jouer Cosmetics' Essential Liquid Concealer on her forehead, under eyes, and on nose and cheeks, suggesting she is about to blend it with a concealer brush. She has a slight smile.
    Close-up of a middle-aged woman with fair skin and blue eyes, smiling gently. She has straight, light brown hair worn down. The background is a plain, light beige color. The woman has a few fine lines and a natural look, achieved using vegan and paraben-free products with minimal makeup application using the *Essential Liquid Concealer* by Jouer Cosmetics with a concealer brush.
    A close-up of a woman applying small dots of Jouer Cosmetics' Essential Liquid Concealer, which is vegan and paraben-free, under her eyes. She has brown hair and a neutral expression, with no makeup on the rest of her face.
    A close-up of a person with clear skin, minimal makeup, brown eyes, and brown hair. They are using the *Essential Liquid Concealer* by Jouer Cosmetics with a vegan concealer brush, looking directly at the camera with a neutral facial expression. Their cheeks have a subtle blush and they are wearing natural-colored lipstick.
    A person with short, blonde hair and a neutral expression looks at the camera with several small dots of Jouer Cosmetics' Essential Liquid Concealer applied under their right eye using a concealer brush. They wear a small, square-shaped earring in their right ear against a plain beige background.
    Close-up portrait of a person with short blonde hair and glowing skin, using paraben-free cosmetics from Jouer Cosmetics. They have subtle makeup, including pink lipstick and blush applied with the Essential Liquid Concealer brush, and are wearing small stud earrings. They are looking directly at the camera with a slight smile.
    A woman with a smooth complexion and a subtle smile stands against a neutral background. She has several small dots of beige, paraben-free *Essential Liquid Concealer from Jouer Cosmetics applied to her cheeks, forehead, and chin, appearing in the process of blending them in with a vegan concealer brush.
    A close-up portrait of a person with smooth, glowing brown skin, wearing natural, vegan makeup. The person has slightly rosy cheeks, full lips with a hint of gloss, and minimal eye makeup that enhances their eyes. A meticulously applied Jouer Cosmetics Essential Liquid Concealer perfects the look against a neutral beige background.
    A close-up shows a person with medium skin tone, curly hair, and freckles applying dotted *Essential Liquid Concealer* by Jouer Cosmetics to their cheeks and forehead using a vegan concealer brush. The makeup is being seamlessly blended into the skin for an even complexion, while the person maintains a natural, confident expression.
    A close-up of a person with curly brown hair and glowing skin, smiling softly. The individual has full lips and well-defined eyebrows, wearing natural makeup that accentuates their features—achieved with the Essential Liquid Concealer from Jouer Cosmetics for a flawless, paraben-free finish.
    A close-up of a young woman with fair skin and freckles applying the *Essential Liquid Concealer* from Jouer Cosmetics under her eyes. She has green eyes, long brown hair, and slightly parted lips. The creamy, paraben-free concealer is dotted on her cheeks just below her eyes as she uses a concealer brush. The background is light and blurred.
    Close-up of a person's face with a serene expression. They have wavy, dark brown hair, light skin with a few freckles, hazel eyes, and are wearing a light pink lipstick. The lighting highlights their natural skin texture and facial features, subtly enhanced with the *Essential Liquid Concealer from Jouer Cosmetics for an effortless glow.
    A woman with light skin and straight, dark blonde hair uses an *Essential Liquid Concealer* brush from Jouer Cosmetics to apply small dots of their paraben-free concealer to her face, focusing on her cheeks and under-eye area. She looks directly at the camera with a neutral expression.
    A close-up image features a person with straight, light brown hair. Their blue eyes and neutral expression stand out against a solid, neutral background. The lighting accentuates the person's clear skin and natural makeup, expertly applied using Jouer Cosmetics' *Essential Liquid Concealer for a flawless finish.
    Close-up of a person with medium skin tone applying foundation dots to their face using an *Essential Liquid Concealer* brush by Jouer Cosmetics. The person has long hair, natural eyebrows, and minimal makeup, with visible foundation dots on their cheeks and chin. The background is neutral.
    The image depicts a close-up of a person with long, straight, light brown hair and a clear complexion. They have brown eyes, neatly groomed eyebrows, and a neutral facial expression. Wearing subtle, vegan makeup from Jouer Cosmetics' *Essential Liquid Concealer*, they appear effortlessly flawless thanks to the natural look applied using the concealer brush.
    A person with light skin, blue eyes, and brown hair is looking directly at the camera. They have several small dots of Jouer Cosmetics' Essential Liquid Concealer, which is paraben-free, applied with a concealer brush to their face, including under their eyes, on their cheeks, and forehead. The background is neutral.
    Close-up of a person with fair skin, light blue eyes, and dark brown hair. They have a neutral expression and are looking into the camera. The person is wearing natural-looking, vegan makeup including light blush, subtle eye makeup applied with Jouer Cosmetics' *Essential Liquid Concealer*, and a nude lip color. The background is plain.
    A woman with medium-dark skin and black hair looks directly at the camera. With a few drops of *Essential Liquid Concealer by Jouer Cosmetics applied to her cheeks and forehead, she is smiling slightly.
    Close-up portrait of a woman with medium skin tone, short straight black hair, and well-defined eyebrows. She is looking directly at the camera with a slight smile, showcasing a natural makeup look featuring subtle blush and nude lipstick applied using Jouer Cosmetics' *Essential Liquid Concealer*. The background is plain beige.
    A close-up of a woman with medium-length dark hair, light skin, and green eyes. She has small dots of the *Essential Liquid Concealer* by Jouer Cosmetics applied on various points of her face, including her forehead, cheeks, nose, and chin. A neutral background highlights the focus on her radiant complexion.
    Close-up of a person with medium-length dark hair and a light complexion, looking slightly to the side. They have well-groomed eyebrows, blush on their cheeks, and natural-looking makeup applied with the *Essential Liquid Concealer from Jouer Cosmetics. The background is beige.
    Snow

    Essential Liquid Concealer

    High Coverage
  • Bare Rose

    Tinted Lip Oil

    Hydrating Sheer Color
  • A tube of Jouer Cosmetics' Essential Lip Oil, which is vegan and paraben-free, with its golden rectangular cap removed and placed upright beside it. The product's applicator, attached to the cap, features a pink-tinted sponge tip and stands against a light beige background.
    An open tube of Essential Lip Oil from Jouer Cosmetics, featuring a golden lid, is displayed against a plain beige background. The vegan lip oil contains pink-tinted liquid, and the applicator wand has a soft pink sponge tip. The transparent, square-shaped packaging showcases the luxurious product within.
    Three clear drops of Essential Lip Oil from Jouer Cosmetics rest on a pale beige background, all varying in size. The largest drop is at the bottom, with a medium-sized droplet to the top right and the smallest to the top left. The viscous oil, filled with tiny bubbles inside, is both gluten-free and vegan, emphasizing purity and quality.
    Three transparent droplets of Jouer Cosmetics' Essential Lip Oil are scattered on a smooth beige surface, arranged with one large droplet at the bottom and two smaller droplets positioned above it. This minimalist and aesthetically pleasing composition embodies a gentle, paraben-free essence suitable for any vegan lifestyle.
    Close-up of a person with a neutral expression, showcasing a smooth and radiant complexion. They have curly brown hair and are wearing Jouer Cosmetics' glossy pink Essential Lip Oil. The background is softly blurred, putting emphasis on the person's face.
    Side-by-side comparison of a woman’s face before and after makeup application. The "Before" image shows natural lips, while the "After" image displays glossy lips thanks to Jouer Cosmetics Essential Lip Oil and enhanced cheekbones, highlighting a subtle, paraben-free makeup look that accentuates her features.
    Full Size

    Essential Lip Oil

    Hydrating Treatment
  • New Shade: Wild Rose
    Wild Rose

    Lip Liner

    Long-Wear Crème
  • Skinny Dip

    Lip Topper

    Long-Wear Shimmer
  • Uplift

    Blush & Bloom

    Cheek + Lip Duo
  • 60g

    Skin Barrier Cream

    Hydrate & Repair
  • Sunrise

    Bloom, Bronze & Glow

    Bronzer & Highlighter Duo
  • New
    Peony

    Blush & Bloom

    Cheek + Lip Stick
  • New | $95 value

    Skincare Starter Set

    Daily Hydrating Essentials
  • $72 Value

    Le Cheek Set

    Blush, Bronzer & Highlighter

Jouer (jhoo-ay) means “to play” in French. To us it means serious skincare and makeup for those who think beauty should be playful.